Webinars Are Dying: So Now What?

Webinars Are Dying: So Now What?

Webinars Are Dying: So Now What?

In the early days of the pandemic, webinars were all the rage.

They were seen as a way to stay connected with customers and prospects while everyone was stuck at home. But now that the pandemic is over, are webinars still producing the same results?

Unfortunately, the answer seems to be no.

A recent study showed that only 37% of people who registered for a webinar actually attended it.

And of those who did attend, only 18% stayed for the entire duration.

This is a marked decrease from two years ago, when attendance rates were closer to 50%.

 

So why are webinars becoming less and less effective?

There are a few possible reasons:

First, the novelty of staying home has worn off. In the early days of the pandemic, people were more willing to try new things out of sheer boredom. Now that everyone is settled into their “new normal,” they’re less likely to take time out of their day to attend a webinar.

Second, there are simply too many webinars happening right now. In 2019, there were an estimated 100 million webinars held worldwide. In 2020, that number increased to 300 million. And with so many options available, people are more selective about which ones they Attend.

Finally, many companies have moved away from in-person events and are instead focusing on virtual events such as webinars. This has led to a glut of virtual events, which has made it harder for any one particular event to stand out from the crowd.

 

How to overcome webinar fatigue and get more butts in seats for your next webinar

1. Let people know what they’ll learn.

When people register for a webinar, they’re looking for answers to their questions and solutions to their problems.

When you’re creating your webinar title and description, make sure to let people know exactly what they’ll learn and how it will benefit them. Be specific, and include as many details as possible.

For example, “How to Increase Webinar Attendance: 10 Tips Guaranteed to Fill Up Your Room” is more likely to generate interest (and registrations!) than “How to Have a Successful Webinar.

 

2. Make it interactive

Webinars don’t have to be boring!

In fact, one of the best ways to keep people engaged is by making your webinar interactive. This can be as simple as taking polls throughout the presentation or allowing time for questions from the audience at the end. You can also get creative with games or give-aways.

The key is to keep people engaged so they don’t tune out or click away.

 

3. Promote, promote, promote!

You can have the best webinar in the world planned out, but if no one knows about it, you’re not going to get many attendees.

That’s why it’s important to start promoting your webinar well in advance—at least 2 weeks ahead of time, if not more. Utilize all of your channels—email list, social media, blog, etc.—to let people know about your upcoming webinar and why they should attend.

And don’t forget about follow-up emails closer to the event date!

 

4. Keep it short and sweet

No one wants to sit through a 2-hour long webinar (except maybe your Grandma).

People are busy, and their attention spans are shorter than ever before thanks to constant distractions from things like email notifications and social media alerts.

For this reason, it’s important to keep your webinars short—around 60 minutes is ideal—so you can make your point without losing people along the way.

 

What else can marketers do to generate leads instead of webinars?

There are many ways to generate leads, and one method that has been popular in recent years is hosting webinars.

However, as more and more businesses catch on to this tactic, webinars are becoming less effective at generating leads.

So, what are some other options? Here are a few ideas:

 

1. In-person events are back

Hosting events such as trade shows or conferences can be a great way to generate leads.

This is because you will have the opportunity to meet potential customers face-to-face and get them interested in your product or service. You can also collect contact information so that you can follow up with potential customers after the event.

 

2. Develop strategic partnerships

Developing strategic partnerships with other businesses in your industry can be a great way to generate leads.

For example, you could partner with a complementary business to offer a joint package deal or bundle your products/services together. This could introduce your business to their customer base and vice versa, leading to an increase in potential customers for both businesses.

 

3. Use social media to your advantage

Social media is a powerful tool that can be used to generate leads.

By creating engaging content and using relevant hashtags, you can reach a wider audience and attract potential leads. For example, let’s say you are a real estate agent. You could create a Twitter campaign using the hashtag #FirstTimeHomebuyer and offer tips for those who are looking to purchase their first home.

By doing this, you will not only be helping those who are interested in purchasing a home, but you will also be able to generate leads.

Lead generation is essential for any business looking to grow its customer base. While webinars have been a popular lead generation tactic in recent years, they are becoming less effective as more businesses catch on.

Luckily, there are many other options available. By hosting events, developing strategic partnerships, or creating helpful resources, you can generate leads and grow your business.

Wrap Up

It seems clear that webinars are on the decline.

While they may still have some value as a lead generation tool, companies should not rely on them as their primary means of engagement.

If you do hold a webinar, make sure it is well-planned and marketed so that people actually show up and stick around for the entire duration.

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5 Powerful Websites You Should Know – Part 1

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In the age of technology, there are an endless number of websites available at our fingertips.

With so many options, it can be hard to determine which websites are worth our time. That’s why we’ve compiled a list of five powerful websites you should get to know.

These websites can help with everything from design to watermark removal and resume creation.

background remover

1. Imageamigo.com

This website is perfect for anyone in need of high-quality stock photos.

Imageamigo has a wide selection of images that are free to use for both personal and commercial purposes.

Here’s all the professional tools you get:

kickresume

2. Kickresume.com

This website helps users create professional resumes and cover letters in minutes.

With Kickresume, there is no need to start from scratch or spend hours formatting your documents.

Simply enter your information into their online form and receive a polished resume or cover letter that you can download and print or email to potential employers.

Here’s the features you get with Kickresume:

  • Resume builder
  • Cover letter builder
  • Resume checker
  • AI resume writer
presentation templates

3. Slidesgo.com

This website offers free templates and resources for creating professional presentations.

Whether you’re creating a presentation for work or school, Slidesgo has you covered.

There is no need to start from scratch when you can use one of their many templates to save time and still create a stunning presentation.

Presentation template categories:

watermark remover

4. Watermarkremover.io

This website provides a fast and easy way to remove watermarks from photos.

Simply upload the photo and select the area where the watermark is located.

Watermark Remover will do the rest and deliver a clean photo in just seconds. This website is perfect for anyone who needs to quickly remove a watermark from an image.

open source

5. Opensourcealternative.to

This website is a great resource for finding open source alternatives to popular software programs.

If you’re looking for a free or lower-cost option for design, office, or security software, this is the website for you.

Opensourcealternative also has a blog that discusses various open source topics.

Top open source categories:

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Here are 8 reasons why:

1. Failure is a necessary step on the road to success

Failure is a necessary step on the road to success.

You can’t be afraid of failing if you want to succeed in business. In fact, many of the most successful people in business have failed multiple times before finally achieving success.

The key is to learn from your failures and use them as motivation to keep going until you reach your goal.

2. Focus allows you to zero in on what’s important and ignore distractions

Focus allows you to zero in on what’s important and ignore distractions.

When you’re focused, you’re able to tune out the noise and hone in on what really matters. This is essential in business because there will always be distractions trying to pull you off course.

But if you stay focused on your goals, you’ll be more likely to achieve them despite any setbacks along the way.

3. A laser-like focus will help you achieve your goals faster

A laser-like focus will help you achieve your goals faster.

When you’re focused, you’re able to work more efficiently and effectively towards your goals.

This means that you’ll waste less time and energy on activities that don’t contribute to your bottom line, and as a result, you’ll reach your goals faster.

4. Failure teaches you valuable lessons about yourself and your business

 Failure teaches valuable lessons about yourself and your business.

Every time you fail, you have an opportunity to learn more about what works and what doesn’t work for your business.

This knowledge is invaluable because it allows you adjust your course as needed so that you can eventually achieve success.

5. You can’t be afraid of failure if you want to succeed

 You can’t be afraid of failure if want succeed.

Fear of failure is one of the biggest obstacles standing in the way of success . If you’re afraid of failing , chances are good that you won’t take the risks necessary for success.

So instead of being afraid of failing, embrace it as part of the process and use it as motivation to keep going until reach your goals.

6. Focus gives you the power to say “no” to things that don’t serve your goals

Focus gives the power say “no” things that don’t serve your goals.

When focus , it’s easier identify activities that aren’t contributing to your bottom line and cut them out.

This allows invest more time energy into activities that will help reach your goals faster.

7. A single-minded focus will help you weather difficult times

A single-minded focus will help weather difficult times.

There will always be difficult times in business, but if stay focused on your goals, it will be easier ride out the storm.

8. Ultimately, focus and failure lead to success

Ultimately, focus and failure lead success.

If want achieve lasting success in business, need accept that failure is part of process and use it as motivation stay focused on what’s important.

These are just a few reasons why failure focus are essential business success. As a business leader, it’s up ensure that company culture embraces both concepts so that can continue achieve amazing things.

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Virtual Agents – Your New Best Friend in Business?

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What is a Virtual Agent?

In short, virtual agents are artificial intelligence (AI) software programs that can simulate human conversation. They are often used in customer service to provide answers to common questions or help with simple tasks.

In recent years, however, businesses have begun to explore other ways to utilize virtual agents. Here are a few examples of how virtual agents can be used in business.

 

Common Uses for Virtual Agents

1. Sales and Marketing Virtual Agents

Think about all of the times you’ve visited a website and been greeted by a chatbox popup asking if you need help. More and more businesses are using virtual agents for sales and marketing purposes.

By programming virtual agents with the ability to engage in natural human conversation, businesses can provide potential customers with a helpful way to get the information they need about products and services without having to speak to a human being.

Additionally, businesses can use virtual agents to collect information about website visitors so that they can create targeted marketing campaigns.

2. Human Resources Virtual Agents

Virtual agents can also be used in human resources. For example, imagine that you’re a small business owner who is looking to hire a new employee.

You could use a virtual agent to screen applicants by asking them questions about their qualifications and experience. This would save you a lot of time because you wouldn’t have to sift through resumes or conduct initial interviews with every single applicant; the virtual agent could do it for you.

Additionally, virtual agents can be used to answer common HR questions from employees, such as vacation policy or how to change their direct deposit information.

 3. Customer Service Virtual Agents

Perhaps the most common way that businesses use virtual agents is for customer service.

By programming virtual agents with the ability to understand and respond to common customer inquiries, businesses can take some of the pressure off of their human customer service representatives.

This frees up employees’ time so that they can focus on more complex issues while still providing excellent customer service.

virtual agent chatbot

Top Virtual Agent Technology

1. Amazon Lex

Amazon Lex is a cloud-based virtual assistant technology that enables you to create conversational bots or virtual assistants to take care of tasks like scheduling appointments or ordering goods and services. Amazon Lex is powered by the same deep learning engine that powers Amazon Alexa, making it easy to build natural language apps.

One of the key advantages of Amazon Lex is that it offers built-in integration with popular chat platforms like Slack, Facebook Messenger, and Twilio SMS. This makes it easy to get started with creating your own chatbot.

 2. Google Dialogflow

Google Dialogflow is another popular virtual assistant platform that enables you to build chatbots or virtual assistants for your business. Dialogflow is powered by Google AI and offers features like natural language understanding, conversation management, and automatic speech recognition.

Like Amazon Lex, Dialogflow also offers built-in integration with popular chat platforms like Slack, Facebook Messenger, and Twilio SMS.

3. IBM Watson Assistant

IBM Watson Assistant is a virtual assistant platform that enables you to create AI-powered chatbots or virtual assistants. Watson Assistant is powered by IBM Watson AI and offers features like natural language understanding, conversation management, and automatic speech recognition. Unlike Amazon Lex and Google Dialogflow, Watson Assistant does not offer built-in integration with any chat platforms. However, it does offer an API that you can use to integrate Watson Assistant with your own chat platform.

4. Microsoft Power Virtual Agents 

Microsoft Power Virtual Agents is a bot-building platform that enables users to create and deploy AI-powered chatbots with no code. The platform offers a library of pre-built bots that can be customized to fit the needs of any business, and users can also create their own bots from scratch using the drag-and-drop interface.

Power Virtual Agents uses natural language processing (NLP) to understand user input and provide accurate responses, making it an ideal solution for businesses that want to provide 24/7 customer support or automate tasks such as data entry.

In addition, the platform integrates with other Microsoft products such as Dynamics 365, making it easy to add chatbots to existing workflows. With its powerful capabilities and ease of use, Microsoft Power Virtual Agents is quickly becoming the leading solution for building chatbots.

Conclusion

As you can see, there are many ways that businesses can use virtual agents. If you’re thinking about implementing a virtual agent into your business, consider what tasks you would like it to be able to handle and research which software programs would be best for your needs.

Implementing a virtual agent could help your business run more efficiently and free up employees’ time so that they can focus on more important tasks.

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5 Must Have Free PowerPoint Templates for Entrepreneurs

5 Must Have Free PowerPoint Templates for Entrepreneurs

5 Must Have Free PowerPoint Templates for Entrepreneurs

If you’re an entrepreneur, chances are you’re always giving presentations.

Whether it’s to potential investors, customers, or partners, you need to make sure your PowerPoint slides are on point.

That’s why we’ve put together a list of five must-have free PowerPoint templates for entrepreneurs.

*All templates have been sourced and acquired from Freepik.com and SlideGo.com under a premium licence

free ppt templates
1. Free Formal Board Meeting PowerPoint Template

One way to ensure that your team is on the same page and moving in the right direction is to hold regular board meetings.

A board meeting PowerPoint template can be a helpful tool in ensuring that your meetings are productive and efficient. The template can help you to organize your thoughts and present your information in a clear and concise way. It can also be used to create visuals that will help your team to understand your ideas more easily.

In addition, a board meeting PowerPoint template can help to save time by providing a structure for your meetings. By using a template, you can be sure that all of the important topics will be covered and that everyone will have a chance to have their say.

As an entrepreneur, using a board meeting PowerPoint template can be a great way to boost the effectiveness of your team communication.

start up business plan template
2. Free Startup Business Plan PowerPoint Template

A business plan is an essential tool for any entrepreneur. It helps to map out the company’s goals, strategies, and milestones.

It can also be used to secure financing from investors. However, creating a business plan can be a daunting task. This is where a Startup Business Plan PowerPoint Template can be helpful. This ready-made template includes all of the essential elements of a business plan, such as market analysis, competitive analysis, financial projections, and more.

Best of all, the template can be easily customized to fit the specific needs of your business. So if you’re looking for a little help getting your business plan off the ground, consider using a Startup Business Plan PowerPoint Template.

Investment business plan powerpoint
3. Free Investment Business Plan PowerPoint Template

Entrepreneurs who are looking for investors to fund their business venture should use a Investment Business Plan PowerPoint Template.

The template is easy to use and can be customized to fit the specific needs of any business.

Perhaps most importantly, the template helps entrepreneurs to make a strong case for why their business is a good investment. By clearly laying out the business plan and potential return on investment, the PowerPoint Template gives entrepreneurs the best chance of securing funding from investors.

For any entrepreneur who is seeking outside funding, using a Investment Business Plan PowerPoint Template is essential.

year-end performance review template
4. Free Year-end Performance Review PowerPoint Template

As an entrepreneur, you’re always looking for ways to improve your business. And one of the best ways to do that is by conducting performance reviews.

But performance reviews can be time-consuming and expensive. That’s why using a Free Year-end Performance Review PowerPoint Template is a great way to save time and money. With this template, you can quickly and easily create a professional-looking performance review.

Plus, the template is easy to use and edit, so you can tailor it to your specific needs. So if you’re looking for a way to improve your business, be sure to check out the Free Year-end Performance Review PowerPoint Template.

monthly strategy review template
5. Free Monthly Strategy Review PowerPoint Template

Entrepreneurs are always looking for new ways to stay organized and focused on their goals.

The Monthly Strategy Review PowerPoint Template is a great tool for entrepreneurs to use to keep track of their progress. The template allows entrepreneurs to enter their goals for the month, tracking their progress along the way. Each week, the entrepreneur can update the template with their latest results. At the end of the month, the entrepreneur can review their progress and adjust their goals for the next month.

The Monthly Strategy Review PowerPoint Template is a great way for entrepreneurs to stay on track and motivated.

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